Trcker is the rails. Ezra is the AI manager. Together they handle what Everflow asks you to run through a dashboard.
Trcker covers the same affiliate tracking fundamentals as Everflow — fraud detection, smart links, coupon tracking, automation, server-to-server tracking — without the enterprise contract. Trcker also runs multi-touch attribution (linear, position, time-decay) nightly side-by-side with last-click, and pairs with Ezra, an AI affiliate manager you operate via Slack. Choose Everflow if you need its enterprise white-label depth or already have multi-year integrations; choose Trcker for everything else.
Everflow's entry tier is enterprise-priced with a multi-month minimum contract. Trcker is free during early access, with planned paid pricing on a monthly cadence and no contracts. Cancel anytime.
Trcker runs linear, position (40/40/20), and time-decay attribution nightly — side-by-side with last-click. Everflow does last-click. If you want the full picture there, you're integrating an MMP on the side.
Everflow's powerful interface comes with a steep learning curve. Trcker offers guided onboarding with a step-by-step wizard, offer templates, and default settings that just work. You'll be tracking conversions before your coffee gets cold.
Ezra lives in Slack: ask it to onboard a new partner, summarize the week, flag anomalies, or pull a report. Same authentication, same data, same audit trail as Trcker. Everflow is a dashboard-only platform — operators run it themselves.
Trcker scores every click against open-source threat signals (datacenter CIDR lists, IP reputation, headless-browser fingerprints) with per-brand enforcement modes — monitor, warn, or block. Every flagged click ships with a human-readable explanation.
Fraud detection, smart links, coupon tracking, automation rules, branded domains — Trcker has everything Everflow offers for affiliate tracking. We just skip the enterprise complexity you don't need.
For affiliate program tracking — yes. Trcker covers click tracking, conversion attribution, fraud detection, smart links, coupon codes, partner portals, and reporting. Pair it with Ezra (Trcker's AI affiliate manager) if you'd rather run the program through a Slack conversation than a dashboard. If you need Everflow's media buying or network-level features, those are separate use cases.
Yes. You can set up your offers and partners in Trcker in minutes. An import tool is in development to make migration smoother. Your tracking links will use your own custom domain, so the switch is seamless for partners.
Free during early access. Paid plans launch with monthly billing and no contracts — see the pricing page for current tiers.
Yes. Trcker includes rule-based fraud scoring with open-source threat signals, headless-browser detection, per-brand enforcement modes, and a configurable rules engine — no add-ons or per-click fees.
Set up your affiliate program in 5 minutes. No credit card, no contracts.
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