For Startups

Affiliate tracking for your
first program — free to launch

Launch in 5 minutes, pay 0% transaction fees, and run it from Slack — no developer, no contracts, no enterprise sales call. Free during early access while you find what works.

Free during early access · 5-minute setup · No credit card

Quick answer

Trckeris affiliate tracking built for startups launching their first program. It's free during early access with 0% transaction fees, sets up in about 5 minutes with no developer, and can be run entirely from Slack through Ezra, its built-in AI affiliate manager. Unlike pixel-based tools, it captures clicks server-side on your own domain, so attribution keeps working as you scale.

Everything you need to launch — nothing you don't

Enterprise-grade tracking without the enterprise price tag, contract, or implementation project.

Free during early access

Every feature unlocked, no limits, no credit card. Run your whole first program for free while you find product-market fit — then stay on a free tier for small programs.

0% transaction fees

Never a cut of your partners' commissions. Networks take 20–30% of every sale; Trcker takes nothing. What you pay your affiliates is what they get.

5-minute setup, no developer

Create an offer from a guided template, set a payout, share your branded link. Connect Stripe, Shopify, or a postback URL. No 6-month rollout, no engineering ticket.

No contracts, no minimums

Month-to-month from day one. No 6-month enterprise minimum like Everflow, no annual lock-in like Impact. Cancel or scale whenever your program does.

Server-side first-party tracking

Clicks are captured on your own domain, server-to-server — so attribution survives iOS, ad blockers, and cookie loss that quietly break pixel-based tools as you scale.

Fraud detection built in

Bot filtering, velocity checks, and IP scoring flag fake clicks before you pay out — the protection most platforms charge extra for, included once you're on a paid plan.

Multi-touch attribution

Last-click, first-click, linear, and time-decay models on every plan. See which partners actually drive revenue before you spend your limited budget on the wrong ones.

Run it from Slack with Ezra

Don't have a dedicated affiliate manager yet? Ezra, the built-in AI manager, can recruit, answer partners, and report over Slack or text — so a founder can run the program in minutes a week.

How Trcker compares for startups

Versus the tools most often recommended to early-stage teams.

FeatureTrckerTapfiliateTolt
Cost to startFree (early access)Paid plans onlyFrom $49/mo
Transaction fees0%0%0%
Setup time~5 minutes~30 minutes~30 minutes
Developer requiredNoNoNo
Server-side first-party trackingYesPixel-basedPixel-based
Fraud detectionBuilt-inAdd-on / limitedLimited
Multi-touch attributionEvery planLast-clickLast-click
AI manager / MCPEzra + 12-tool MCPNoNo

Competitor details reflect publicly listed plans and may change — check each vendor for current terms.

Frequently asked questions

What is the best affiliate tracking software for a startup?+

For a startup launching its first program, the priorities are cost, setup speed, and not needing a developer. Trcker is free during early access with 0% transaction fees and a 5-minute setup; Tolt and Rewardful are common $49/month picks; Tapfiliate is the established no-code option. Trcker is the only one of these with server-side first-party tracking and a built-in AI manager (Ezra), so a founder can run the whole program from Slack.

Is there free affiliate tracking software for startups?+

Yes. Trcker is free during early access — every feature, no limits, no credit card — and is planning a permanent free tier for small programs. That's a genuinely free way to launch and run your first affiliate program, versus free trials that expire after 14 days.

Do I need a developer to set up affiliate tracking?+

No. With Trcker you create an offer from a guided template, set a payout, and share a branded link — most startups track their first conversion within 5 minutes. For conversions, you connect Stripe, Shopify, or WooCommerce directly, or fire one postback URL from your existing conversion event. No engineering project required.

What's the cheapest affiliate tracking software with no transaction fees?+

Trcker is free during early access and never takes a percentage of your partners' commissions (0% transaction fees on every plan). Affiliate networks like ShareASale or CJ take 20–30% of each sale; self-serve software like Trcker, Tolt, and Rewardful charge a flat fee instead, so 100% of the payout goes to your partner.

Will affiliate tracking still work as my startup scales?+

Yes — and this is where pixel-based tools quietly fail. Trcker captures clicks server-side on your own domain, so attribution holds up against iOS Mail Privacy, ad blockers, and third-party cookie loss. You won't have to re-platform once your traffic grows past the point where pixels start dropping conversions.

Can a founder run an affiliate program without hiring a manager?+

Yes. Trcker includes Ezra, an AI affiliate manager that recruits partners, answers their questions, and sends recaps over Slack or text. For an early-stage team without a dedicated affiliate hire, it means the program runs in a few minutes a week instead of becoming a full-time job.

Launch your first affiliate
program this afternoon

Free during early access. 5-minute setup. No credit card, no contract, no developer.